The importance of prioritizing

So this year is a massive year for Demographica. We’re launching an exciting new product, we’ve opened an office in Cape Town, our staff compliment has pretty much doubled and we’re going to move to a bigger office space in Jozi.

Whilst there are clearly some big risks involved in doing all of that, all the decisions have been carefully considered and the risks that we’re taking are all calculated.

So whilst the business will be scaling at an exponential rate, I have realized that the biggest and least considered risk of all – is me.

I need to scale at the same rate as the business, if not faster.

Whilst thinking about this problem pretty much full time whilst I have been on leave, I have come to the realization that “prioritizing” is going to be my biggest challenge as well as my biggest weapon. If I am able to prioritize effectively then I believe I will be giving myself the best chance to scale at the rate that I need to.

Here is a really good article by Fast Company about prioritizing called: 3 Ways Successful People Prioritize Their To-Do Lists.

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